New guide helps Alaska commercial fishermen find markets for their fish

A new publication is targeting Alaska commercial fishermen and processors who want to find markets for their fish.

The guide is a new fisheries business support tool that we are hoping you will help to share called: Resource Guide for Fishermen Interested in Direct Marketing, Alternative Marketing, and Community Supported Fisheries. The guide can be accessed online on the Salt and Soil Marketplace website at https://www.saltandsoilmarketplace.com/vendor-resources, and is also attached as a PDF.

The guide was developed by Kelly Harrell (who now works as chief officer of fisheries and sustainability for Sitka Salmon Shares) on behalf of the Southeast Alaska Watershed Coalition (SAWC) and Ecotrust, with support from the USDA Local Foods Promotion Program. The guide is intended to draw together a diverse array of information and tools that exist to help direct marketers/CSFs get started and succeed.

“The Local Foods Program at SAWC aims to localize our food system by supporting local food producers whose food lands on the tables of Southeast Alaskans,” said Jennifer Nu, local foods project director for SAWC and food sustainability catalyst for the Sustainable Southeast Partnership. “Kelly Harrell led the effort to understand the unique challenges and needs of direct market fishermen and determine ways to contribute to the success of their businesses. The guide is a comprehensive resource directory of a wide variety of tools for direct marketers and similar seafood businesses. Fishermen can use it to quickly find resources, organizations, and networks. We have already heard from a fisherman in Petersburg who said he wishes he had this resource available to him when he started his business years ago.”

• Resource Guide for Fishermen Interested in Direct Marketing, Alternative Marketing, and Community Supported Fisheries

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